With the era of Internet the prospect of the people looking towards things have changed over the years. Lots of changes took over the years and various methods were used to make a website prominently noticed by others over the Internet. Since the Internet is not the smallest place where you type a query and you pray that your website gets pop up at the first rank on Google page. Later Directories were introduced to make the website get noticed by Search Engines and Individuals.
There are thousands of website directories present in the internet world. It becomes very important when you as a links builder have to choose the right directory for your SEO campaign. You do not want to get spam links from link directories nor do you want to submit URL in low authority websites.
Hence choosing an online directory for your website should follow a certain quality regimen. Most of the Organization only emphasis on the Directory Rank and go on to submit the links due to high PR, but that itself does not help to build Quality Links. Following are a few points which you should definitely look into while selecting a directory.
Domain Name: Make sure the domain name is in accordance with your website.
For example if your client sells electronic gadgets and his website is getting a link from a Directory named "candyfloss" will just not go well!
IP: Always submit links to directories with unique IP. By unique IP, I want to stress on the point that no two directories in which you submit should have the same IP address.
Poker Games/ Video Parlor : Before submitting, please make sure that the directory does not have any links to casino/gambling or porn websites. This does not go well with the search engine spider!
Domain History: Do a little research on what the domain was associated with before being a web directory. One can check the domain history on websites like waybackmachine.
Cache: Check how often Google spider visits the home page, top category pages and the inner pages of the website. Do not submit your website in a directory that has a cache date that is too old.
As a link builder, you should always stay away from bulk submissions as that will do more harm than good to your website rankings and traffic eventually in the long run.
I hope this article helps you to find the right website directory for link submission in the future and will also help you to keep the key points in your mind when you do link submissions in coming time.
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